One of the most common questions we receive as an SEO company is how to increase page rank and be found under more keywords. Not only do we find that people are looking for shortcuts on ranking number one, but for more keywords than ever before. To truly maintain a constant top level rank there really aren’t shortcuts, but one surefire way to achieve this is by adding more pages […]
Google to Stop Showing Right Sidebar Ads on Desktop
Have you noticed something missing from Google searches on your laptop lately? Probably not, but it’s more likely that you feel like something is missing than notice it. The item you are missing are the ads that use to appear on the right hand sidebar of search results. Why You Don’t Notice Ads Are Missing Many consumers suffer from a phenomenon known as “Marketing Blindness” which prevents them from consciously […]
The Phenomenon of Marketing Blindness
As more and more ads are displayed to consumers everywhere they turn, less and less of them are consciously noticed by the average consumer. In fact, this is such a widespread phenomenon in the marketing industry that analysts have coined the term “Marketing Blindness” to associate with it. In this article we will discuss Marketing Blindness and how it has changed advertising strategy. What is Marketing Blindness? Before we discuss […]
How to Create a LinkedIn Company Page
Most social networks allow for social media marketing companies, like Hunter Marketing Group, to create business profiles on behalf of the business that contract with us. This is not the case with LinkedIn. On this particular social media network there is an additional requirement that limits our ability to create your profile and this is a domain specific email address. While you can create a personal account with your [email protected] […]
3 Social Media Trends Changing Tradition
As a marketing company we see online trends that are threatening to forever change traditions around our favorite season’s holiday. So, before you change tradition, here are the 5 biggest social media trends we see threatening that change. 3 Social Media Sites Changing Holiday Tradition Twitter This less than 140 character posting giant may be the reason for less in person connection this holiday season with the replacement coming in the form […]
Authorship is Alive? I was at their Funeral
I always find it amusing when people that don’t stay up to date start talking about things they don’t know about. For anyone out there still walking around and talking about how cool Google Authorship is and how it effects their ranking, I hate to break it to you, but that test is dead. What Google Authorship Was Google Authorship was Google’s primary way to allow the authors of content […]
Define Your Marketing Budget: Know Your Market
When you are trying to come with your company’s first marketing budget, it can seem like an impossible task. First, you must decide how best to reach your customer base, how to track your expenditures and most importantly, you have to understand what is needed to determine your costs of customer acquisition and what roles these costs will play in increasing your marketing ROI (return on investment). Since sales and […]
Windows 10 Day!
It goes without saying that PC users were less than happy when they were forced to update from Windows 7 to Windows 8. PC Users resisted the switch so much that Windows 8 was blamed for lower than normal sales after it’s release. When we caught wind that the next version of Windows would be 10 and not 9 we held out hopes that they were making significant changes to […]
Optimize Your Images
Images are usually something that the average SEO professional does not talk about, but they are vital for building a natural and effective website. Images will not only drive traffic to your website, but can also provide it with a whole new aspect of search results that many marketing professionals often overlook. Optimizing images will help your website rank higher in all search engines. Most people will argue that images are […]
Why Are Landing Pages Important for Marketing?
As you may recall from our recent article What is a Landing Page we discussed that landing pages are a way to focus a message to a specific segment of your audience and to maximize traffic conversion by making an offer. In this article I will discuss why that landing page is important for your online marketing. Why Landing Pages are Important? In order to be effective your landing pages […]
What is a Landing Page?
If you own a business that sells products online, once you have completed the hard work of building your website and making sure that it is optimized, the next big step is to convert traffic into leads for your business. What is the best way to convert them? Landing pages! Landing pages are a very important part of your online marketing strategy. If you optimize your landing page, you can increase […]
Remarketing for the Real World
The goal for marketing is to generate leads, but the lead converts into a client more often when an effective Remarketing campaign is in place. Only 2% of Sales Occur at the First Meeting People in business often hope and expect to do business the first time they meet a prospect. Yet studies have revealed that only about 2% of sales occur then two parties meet for the first time. […]
Local Marketing vs Marketing Agency
More businesses are seeing a benefit from online marketing, as more and more customers are acquired through various online and social media marketing channels. With our instant gratification society, as technology advances, consumers and business people demand the ability to have up to the minute results and reporting. It is more important than ever to stay on top of the marketing for your business. While businesses understand that they need […]
Hunter Marketing Group to hold Ribbon Cutting with Henderson Chamber of Commerce
Hunter Marketing Group is a member of the Henderson Chamber of Commerce, and as such will hold a ribbon cutting at the PT’s Ranch at Pebble & Eastern. This event will be held on Wednesday, January 21, 2015 at 5pm. Many local businesses from the Henderson and Las Vegas area are expected to attend. A cash bar is available at PT’s Ranch and snacks will be provided. This event is […]
Social Media Marketing: You’re Doing it Wrong
As a social media marketing expert I spend a lot of time working with companies and organizations to create a solid social media strategy. Educating the businesses, owners and even staff about what constitutes a good plan. What to say, how to say it, when to say it, and even how the message should be varied from platform to platform. Once they understand the effort involved in doing these actions […]
Social Media Marketing: Leading Las Vegas
Establishing a social media presence is so simple that millions have created profiles on Facebook, Twitter, Google+, LinkedIn among the social media sites. Being a successful social media marketing company in Las Vegas takes more than just creating and posting to these places. It takes a multi-platform online marketing strategy to solidify your brand and get your business noticed. Social Media Position First, Hunter Marketing Group will gain a competitive […]
Responsive Website Design & Conversion
With mobile usage continually outpacing desktop and laptop usage it is no wonder that a focus for website design has shifted towards making the user experience on their mobile devices as smooth as possible. Smartphones and tablets have no doubt taken the place of desktops, as the users demand access everywhere they are. Increased mobile demand created a divide in the market as some migrated towards having a mobile design […]
Optimize Your Content Across Media
With all the tools that automatically syndicate your blog posts to the top social media engines optimizing for individual media outlets have become a harder case to make to business owners. The fact is that these tools syndicate without any effort and often minimal cost. Helping companies understand the need to customize messages according to individual media platforms has become increasingly challenging for marketing companies. While most people generally understand […]
Engagement Facts About Facebook
Facebook engagement seems to be a hit or miss for many business owners that dabble in taking on their own social media campaigns. Knowing when and what types of posts will get them the most engagement can boost your post naturally with your followers and help your content go viral. So just how do you accomplish this on your own? Post on Fridays On Facebook you want your followers to […]
Twitter Changes the Way Advertisers Pay
There is no doubt that Twitter is inching its way to the forefront of effective social media marketing platforms, and the latest change to the way they will allow their advertisers to pay for marketing may very well solidify their position at the front. According to Twitter’s August 7, 2014 announcement, marketers will now be able to use an “objective-based” campaign tool as opposed to the previous cost-per-engagement model. Time […]
