Establishing a social media presence is so simple that millions have created profiles on Facebook, Twitter, Google+, LinkedIn among the social media sites. Being a successful social media marketing company in Las Vegas takes more than just creating and posting to these places. It takes a multi-platform online marketing strategy to solidify your brand and get your business noticed. Social Media Position First, Hunter Marketing Group will gain a competitive […]
Responsive Website Design & Conversion
With mobile usage continually outpacing desktop and laptop usage it is no wonder that a focus for website design has shifted towards making the user experience on their mobile devices as smooth as possible. Smartphones and tablets have no doubt taken the place of desktops, as the users demand access everywhere they are. Increased mobile demand created a divide in the market as some migrated towards having a mobile design […]
Optimize Your Content Across Media
With all the tools that automatically syndicate your blog posts to the top social media engines optimizing for individual media outlets have become a harder case to make to business owners. The fact is that these tools syndicate without any effort and often minimal cost. Helping companies understand the need to customize messages according to individual media platforms has become increasingly challenging for marketing companies. While most people generally understand […]
Engagement Facts About Facebook
Facebook engagement seems to be a hit or miss for many business owners that dabble in taking on their own social media campaigns. Knowing when and what types of posts will get them the most engagement can boost your post naturally with your followers and help your content go viral. So just how do you accomplish this on your own? Post on Fridays On Facebook you want your followers to […]
Twitter Changes the Way Advertisers Pay
There is no doubt that Twitter is inching its way to the forefront of effective social media marketing platforms, and the latest change to the way they will allow their advertisers to pay for marketing may very well solidify their position at the front. According to Twitter’s August 7, 2014 announcement, marketers will now be able to use an “objective-based” campaign tool as opposed to the previous cost-per-engagement model. Time […]
Small Businesses Pull Ahead of High-Profile Corporations
The long time debate of offering flexible work options to increasingly stressed employees has given small businesses an edge where high-profile corporations have chosen to pull away. The gap between what employees want and what employers need seems to have fallen on deaf ears in larger companies while small businesses seem to care more about individual employees. Work Where Your Clients Are In this day and age when so many […]
Hashing out Hashtags
The item formerly known as a number sign or pound sign has gained a lot of notoriety as Twitter started a trend that has now become so mainstream that they are used in spoken language and every social media forum available. This article will explain some common uses for hashtags in an effort to help you hash out the best way to incorporate them into your online marketing campaigns. What […]
Getting to Know Your Market
One of the best ways to stretch your marketing dollar further is to understand your market. As a savvy business owner you know your products and your services, and can likely speak all day on those topics without preparation. Knowing how to speak to the market that is most likely to purchase your products and services is a lot easier said than done. No marketing strategy can be successful without […]
Responding to Negative Press
By now you have at least heard about, if you haven’t heard the 8 minute phone call, that went viral when a customer service representative at Comcast refuses to allow a customer to disconnect service without giving a reason why. This 8 minute call between AOL employee Mr. Block and the CSR is sure to haunt Comcast in the foreseeable future. It couldn’t have come at a worse time for […]
The Power of Optimization
Relying on backlinks to increase traffic to your website could take years to gain a noticeable increase. Here are a couple of techniques you can incorporate into your website to increase your traffic. These adjustments and inclusions will decrease the amount of time it will take to increase traffic, and will compliment other online marketing campaigns helping your budgets stretch further. Review Your Site Many people simply look at the […]
Gaining Traffic the Long-Tail Way
Service providers seem to all be bidding for the same placement in search engines, the coveted first place on the first page for their search terms. With a pay-per-click campaign you may be able to achieve this placement quickly, but when your budget is gone so is your placement. To achieve this placement, or placement that gains you leads and ultimately increases your revenues marketers often suggest using more specific, […]
Google My Business: Will It Finally Fix Local?
Google has done it again, they’ve changed their local portal for small businesses in an effort to resolve the ongoing issues with local. Like most small businesses and marketing companies that continue to use Google’s local search as one of the places we attempt to gain visibility and traffic through, we have our doubts that the latest changes will finally be the answer. Google Local – A Short History Without […]
Building Your Brand in 5 Easy Steps
For many small businesses the owner began as a sales person, technical support or leader in their industry before venturing their own business. Most didn’t go to school to run a business, so they don’t have the background to understand all the elements of building a business that will be able to grow and thrive. Many of the small business owners we talk to understand that branding is an essential […]
Converting Leads to Closed Business
For years an emphasis from corporate clients to marketing companies was the generation of leads. The marketers efforts were measured by the number of clicks, calls, form fills, downloads, or Internet sales. Marketing companies had a gap between the generation of the leads and the conversion to sales that companies ultimately want. This gap filled with a lot of finger pointing and disgruntlement between sales directors and marketing companies. In […]
Hunter Marketing Group Makes Top 50
It comes as no surprise that Hunter Marketing Group is one of the best website design and marketing companies in the Las Vegas Valley, so when UpCity named us as one of the Top 50 website design and marketing firms in our desert city, we were glad they liked our work well enough to place us on their list. As you may know, UpCity travels to the cities around the […]
Increasing Conversions for your Website
Whether your goal is to inform, connect, engage or sell, your website needs to convert visitors into users to be successful. So, how do you get more conversions from your site visitors? The answer isn’t as straight forward as change this to that, or remove this add that, but here are some elements to review on your site and possibly tweak, change or add to increase your conversion rate. Determining […]
Easy Ways to Rank Organically
In the world wide web, top ranking the most highly sought after position, and with so many people wanting the same thing, it goes without saying that it’s a challenge to get there. While everyone wants to be there, seldom do we find SEO companies and marketers with the patience, dedication, and knowledge to actually achieve top organic search position. There is no single answer to this life long SEO […]
Pinterest Goes Promoted
After an announcement last September that Pinterest planned to offer promoted pins, they have finally reported a list of brands in their first round of testing. With their announcement of a dozen well-recognized brand names like Gap, General Mills, Target, Kraft, Expedia and ABC Family taking position to have their pins appear more prominently in search results, we all have to wonder how it will change the feel of Pinterest […]
Keeping up with the Trends
Staying relevant is a large point of concern for many social media and online marketing strategies. For small businesses managing their own marketing, staying on top of the latest trends can be time consuming, ultimately taking focus away from running their business. To help speed up the process of finding relevant topics here is a list of real time search engines, social search websites, and other trending tools. Social Mention […]
National Security Alert Issued Over IE Bug
If you are one of the 10% of people that are still using Internet Explorer, the Department of Homeland Security suggests you change to a different browser immediately. An alert has been issued warning computer users of the latest bug found, this time in all versions of Internet Explorer, which allows hackers to take over your computer. Until a fix is found and implemented you may try to use Google […]