Changes to Local Craft Shows & Annual Events are Imminent “The show must go on,” is ringing in the ears of local organizations impacted by the 2019 novel coronavirus. Many local serving organizations host in-person events and fairs from Halloween through New Years to catch all the busy holiday shoppers, and the revenues they bring with them. Artisans, local eCommerce and those with blends of online and bricks and mortar […]
A New Approach for a New Virus
How marketing strategies need to change during COVID-19 When it comes to an industry that is continually in a state of change, marketing takes the cake. The longer you have been in the marketing industry the more changes you have surely witnessed and will continue to do so over the years to come. As a marketer during the COVID-19 pandemic, however, the changes aren’t coming, they’re here. There’s an unprecedented […]
The True Cost of Branding: What You Didn’t Pay For
It’s Not What You’re Saying, It’s How You’re Saying It After 20 years of designing brands for businesses from SOHO (small office/home office) logos to corporate brands our team has created brands in every shape, size, and color. Whether it’s a basic business name logo, or a custom designed emblem symbolic of your image and ideals, your logo should display the flavor of your business. No matter how many times […]
Facebook’s Epic Outage
What Would It Be Like If Facebook Suddenly Went Down? Now We Know. It started like any other day. The sun was shining, the kids needing something, the dogs queuing you that morning has arrived. When, just as sudden as the day starts, the something terrible happens. I’m sorry, what? How long is this going to take? Okay. But it wasn’t just Facebook, it’s Instagram, and Messenger as well. They’re […]
Video: the Best Value in Marketing
When choosing your marketing strategy, business owners often have a list of “wants” and at the same time their budget is saying “not gonna happen.” At Hunter Marketing we help stretch those marketing dollars, offering premium, video services, at unbeatable values. Best of all, we deliver you final video, fast. Quick • Affordable • Professional Quality Ask any advertising agency and they will want your video media to maximize your […]
Google is Getting Out of the Social Game
First Google Inbox and Now Google+, some fear that the removal of the “social network” will leave a hole in the Google toolbox. The announcement of Google+ being shut down didn’t come as a surprise to those following their staggeringly low usage numbers compared to competitors. However, the speed at which they are sunsetting both Google Inbox and Google+ has some wondering if there are other reasons. Regardless of their […]
Local Website Expert on Protecting Against Hacks
The Las Vegas Business Press wanted to know more about the threats your website faces on a daily basis. They also wanted to know how to protect it against hacks or attacks in the future. To find the answers they wanted they looked towards local Las Vegas expert Ben Laifsky, of Hunter Marketing. Read the Article
Google Raises the Cost of Business
G Suite (Gmail for Business) Price Increase Notice In January of this year the Vice President of Product Management for G Suite, David Thacker, announced that Google intended on raising their pricing, which had remained constant for over a decade. As Google continues to develop more ways for your team and business to collaborate in real time with secure, intelligent tools, your business is able to be more efficient and […]
Google Forces SSL Requirements on ALL Websites
In the game of “secure website” versus “insecure website” the website without an SSL will lose beginning July 1, 2018. This is the date, for any web design or hosting company “in the know” has long seen coming. In recent times we have continued to see the push for secure websites by Google with secure sites getting slight boosts in rankings just for ensuring it’s security. Affecting Over 95% of […]
The Truth About SEO Linking Tools
Building backlinks, those are links to your website from other websites, are great for increasing the ranking of your website and pages. This simple fact is enough information to make most website owners a danger to themselves. It’s for this reason that so many websites provide link building services. Unfortunately, most website owners don’t understand the difference between building solid backlinks, and ones that can actually hurt their rankings. Free […]
Add More Pages to Increase Your Rank
One of the most common questions we receive as an SEO company is how to increase page rank and be found under more keywords. Not only do we find that people are looking for shortcuts on ranking number one, but for more keywords than ever before. To truly maintain a constant top level rank there really aren’t shortcuts, but one surefire way to achieve this is by adding more pages […]
Google to Stop Showing Right Sidebar Ads on Desktop
Have you noticed something missing from Google searches on your laptop lately? Probably not, but it’s more likely that you feel like something is missing than notice it. The item you are missing are the ads that use to appear on the right hand sidebar of search results. Why You Don’t Notice Ads Are Missing Many consumers suffer from a phenomenon known as “Marketing Blindness” which prevents them from consciously […]
The Phenomenon of Marketing Blindness
As more and more ads are displayed to consumers everywhere they turn, less and less of them are consciously noticed by the average consumer. In fact, this is such a widespread phenomenon in the marketing industry that analysts have coined the term “Marketing Blindness” to associate with it. In this article we will discuss Marketing Blindness and how it has changed advertising strategy. What is Marketing Blindness? Before we discuss […]
How to Create a LinkedIn Company Page
Most social networks allow for social media marketing companies, like Hunter Marketing Group, to create business profiles on behalf of the business that contract with us. This is not the case with LinkedIn. On this particular social media network there is an additional requirement that limits our ability to create your profile and this is a domain specific email address. While you can create a personal account with your [email protected] […]
3 Social Media Trends Changing Tradition
As a marketing company we see online trends that are threatening to forever change traditions around our favorite season’s holiday. So, before you change tradition, here are the 5 biggest social media trends we see threatening that change. 3 Social Media Sites Changing Holiday Tradition Twitter This less than 140 character posting giant may be the reason for less in person connection this holiday season with the replacement coming in the form […]
Authorship is Alive? I was at their Funeral
I always find it amusing when people that don’t stay up to date start talking about things they don’t know about. For anyone out there still walking around and talking about how cool Google Authorship is and how it effects their ranking, I hate to break it to you, but that test is dead. What Google Authorship Was Google Authorship was Google’s primary way to allow the authors of content […]
Define Your Marketing Budget: Know Your Market
When you are trying to come with your company’s first marketing budget, it can seem like an impossible task. First, you must decide how best to reach your customer base, how to track your expenditures and most importantly, you have to understand what is needed to determine your costs of customer acquisition and what roles these costs will play in increasing your marketing ROI (return on investment). Since sales and […]
Windows 10 Day!
It goes without saying that PC users were less than happy when they were forced to update from Windows 7 to Windows 8. PC Users resisted the switch so much that Windows 8 was blamed for lower than normal sales after it’s release. When we caught wind that the next version of Windows would be 10 and not 9 we held out hopes that they were making significant changes to […]
Optimize Your Images
Images are usually something that the average SEO professional does not talk about, but they are vital for building a natural and effective website. Images will not only drive traffic to your website, but can also provide it with a whole new aspect of search results that many marketing professionals often overlook. Optimizing images will help your website rank higher in all search engines. Most people will argue that images are […]
Why Are Landing Pages Important for Marketing?
As you may recall from our recent article What is a Landing Page we discussed that landing pages are a way to focus a message to a specific segment of your audience and to maximize traffic conversion by making an offer. In this article I will discuss why that landing page is important for your online marketing. Why Landing Pages are Important? In order to be effective your landing pages […]
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